On August 26, Chen Wei, Director of Food Product Line of Fujian SNOWMAN CO.,LTD., visited Hangzhou Fima Expo Co., Ltd. to exchange and guide RACC2024 held from October 23rd to 25th this year. Lyu Mingle, general manager of Fima Expo, warmly received Mr. Chen and expressed a warm welcome to him.
According to Mr. Chen, he admitted that he was very familiar with the RACC Exhibition. In 2021, he has attended the 2nd China Cold Storage Development Summit Forum as a keynote speaker, and expressed great satisfaction with the professionalism and high-quality services of RACC Expo. Since then, Mr. Chen has also been paying attention to recent news of RACC Exhibition, seeing that we have been widely promoting in many countries around the world and inviting the overseas audiences in a down-to-earth manner.
Lyu Mingle, general manager of Fima Expo, introduced the publicity and investment promotion of RACC2024 to Mr. Chen. Up to now, we have gone to more than 20 countries around the world to promote, and invited professional buyers to the exhibitions in various countries, and will reach more than 30 countries before the Expo. At the same time, we also actively launched paid advertisement on many platforms to promote RACC Expo, such as BAIDU, DOUYIN, FACEBOOK, JARN, ect. During the promotion period, we also strengthened cooperation with multinational refrigeration associations or exhibition organizers to increase international purchasing groups, and the number of international buyers registered on RACC this year has increased by 3 times year-on-year. Later, Mr. Lyu has showed Mr. Chen the information some international buyers who have been registered and their sources from various countries.
Mr. Lyu said frankly that for many years, the RACC Exhibition had always been doing the pragmatic work to build a bridge of supply and demand exchanges, adhering to the purpose of satisfying both parties and the strategy of "from small companies to brand giants", and relying on its reputation to continuously penetrate, expand its influence, and win wide praises from the market, so many leading enterprises have joined. The number of exhibitors is expected to reach 600 this year, an increase of 50% over last year, of which to be be more than 500 freezing and refrigeration-related enterprises, and RACC2024 will be expected to become the freezing and refrigeration exhibition with the most exhibitors in China.
Finally, the two sides had an in-depth discussion on the related the cooperation and the forum of RACC EXPO to promote industry exchanges for win-win future.
