This card belongs to John Kim, a South Korea Middle Class, who has his own factory, monthly profit amounts to over 100 million south Korea money, about 100,000 dollar. Coowor.com chief reporter David Wen are invited to a chat with John and find a rather moving story, and from which one can have a glimpse of South Korea’s Road to success.
John Kim warmly invited me to his booth. I said we can stand and chat a bit, but he insist that we sit down. He opened several Korea Red bull. After a brief greeting, he told me frankly that many Korean think that Chinese products are bad, so they are not willing to buy Chinese product. But he know that China has very good product.
“The reason why many Korean think Chinese product is of poor quality is the buy cheep things, and many Korean use those product and begin to complain about the quality. But if they are willing to pay for the quality, Chinese products are no less than Korean ones.”
“Why?”I asked.
John raised his head and looked at the hall’s celling, “We were very poor when I was little and I asked my mom, why we so poor? She did not reply, but I decided to be rich and I left home for Seoul when I was 17 and worked in a air conditioning factory, then I had my own factory. We have four suppliers near Seoul but one winter they can not supply for us.”
And our business started to fall apart.
“Next winter, I heard Bejing has a HVACR exhibition. I dressed up and wear a big bag,looking like a peasant, went to Beijing, ”
"I found one exhibitor that produce what we need. The boss was a very ugly woman with a surname Wang, her had really good stuff. I told her I would visit her factory. She paid no attention, several month later, I showed up in her factory in Taizhou and she was surprised. Her products are very expensive but I made an order, we were good partners ever since.”
"Our product had won the approval of major corporation like Samsung, LG afterwards.”John seemed very proud.
Then we talked about coowor.com, he smiled, I wouldn’t need to dress up like a peasant then if we have coowor.com.
John is a minuture of millions of South Korea middle class, who earned the right to prosper living from extreme poverty after war through hard working. They are committed to provide quality product and benefit from international trade.
Some revelation from John’s story:
First, once you have a clear goal, never give up and you will find solutions. John couldn’t find a supplier in homeland but he know what he want and he find a supplier in China.
Second,exhibitions are great trade platforms. Many buyers may not know your company’s name or what you product, but they will come to exhibitions and they will look for you. Coowor.com is commited to serve the companies in HVACR industry and provide quality oversea exhibiting experience. Please contact coowor.com if you have exhibiting need.
Third, quality is important above all else, only outstanding product can prevail around the world. You will be beaten by the market if continue to product cheep & low quality products.
