On August 21st, Wincell Insulation Co., Ltd and Coowor.com renewed their contracts in advance, reaching a three-year cooperation agreement with Coowor B2B platform and HVACR SUPPLIERS magazine advertisements. Through more than 8 months of cooperation with Coowor, Wincell has fully experienced the excellent service and perfect sales experience of Coowor as a vertical segmentation platform for the HVACR industry. At the same time, Wincell gains more overseas orders. This is also an important reason for Wincell to renew the comprehensive cooperation with Coowor.
Wincell' store at Coowor
Wincell Insulation Co., Ltd is an internationally renowned manufacturer of thermal insulation materials. With the concept of “high-end insulation materials leader” as its corporate development concept, its products are sold all over the world. In addition to product in China, it also has factories in Korea and Brazil. However, the cooperation with Coowor was accidental. Wincell's overseas director Xu Min saw the related introduction of Coowor. He signed the contract with Coowor's platform for a year. Coowor's careful service and professionalism made him very satisfied, and he is full of confidence in Coowor. The two sides will strengthen cooperation and win the competition to enhance the global reputation and influence of the “WINCELL” brand with the help of the Kuwo platform and its magazine “HVACR SUPPLIERS”, and successively obtain more orders and expand market share.
Wincell at 2018 China Refrigeration Exhibition
After more than two years of development, Coowor has more than 3,000 registered member companies, with more than 10,000 visitors from nearly 200 countries and regions around the world. Click on more than 150,000 times. Coowor has become the world's largest HVACR industry B2B international trade platform. The platform has received third-party investment and plans to go public.
Since the beginning of this year, many well-known enterprises in the HVACR industry, such as ,Mascotop,Hoocon, Maidi,Tatsukin,AITCOOL,SANMU, Hengsen Oupin have renewed or signed long-term contracts with Coowor. Why did Coowor get such high recognition?
Differences from traditional platforms
Coowor is positioned as a professional HVACR international trade B2B platform. It is deeply divided into vertical segments. According to the products, it can be divided into 12 categories. The home page can display 80% of popular HVACR products, providing more buyers and suppliers with good purchasing experience.
Buyer source channel
Coowor participates in more than 40 HVACR exhibitions around the world, and distributes HVACR SUPPLIERS, the magazine with more than 1,000 high-quality member suppliers catalogues, to all exhibitors and buyers for free,and invites them to purchase online. Allowing members to share their orders with professional buyers from more than 40 international exhibitions around the world, this is exactly the difference with other platforms.
At the same time, a large number of advertisements were put on the exhibition site to expand the popularity and attention of Coowor, so that “Purchasing on Coowor, and finding quality suppliers in one second” became the consensus of the industry.
Online promotion
the professional technical team is responsible for placing advertisements on the media such as GOOGLE, FACEBOOK, etc., placing keywords of industry segmentation, and optimizing the website to expand the traffic source. The number of keywords and the scope of delivery in the field of refrigeration are unmatched by other platforms.
At the same time Coowor mails the magazines freely to enterprises in domestic, to expand the visibility of member companies and increase orders.
Coowor visits buyers offline, expanding procurement channels. Coowor has visited the relatively concentrated areas of refrigeration companies such as Dubai and Iran, and has carried out extensive publicity and promotion.
Professional team providing quality service
Professional team, quality service, let buyers and suppliers experience convenient purchasing. Timely notice of orders, one-on-one assistance in guiding customers to settle in and the whole process of trade. Provide buyers with comprehensive and thorough process monitoring, so that buyers can feel at ease and enjoy purchasing.
Coowor does not make bidding rankings, which reduces the customer's cost of getting customers, so that all members have equal opportunities to get orders. Coowor has won the trust of its members.
